Building Hype and Facilitating Organic community engagement
Parch Spirits + Cocktails
Services
UX Design
Webflow Development
3rd-party Integration
Year
2021
<h2 class="margin-top margin-medium heading-xxsmall">About the Project</h2>
<p class="text-size-medium">Parch Spirits + Cocktails is a direct-to-consumer non-alcoholic agave-based beverage brand. Their first product launch needed a landing page to build hype and grow their email list and Instagram following.</p>
<h3 class="margin-top margin-medium heading-xxsmall">Agency of Record</h3>
Design
The dope team at Young Jerks provided a static design of their vision. We collaborated on translating the direction into a responsive experience to work across devices.
Development
I utilized fabric.js to provide the desktop and tablet "collage-like" experience. We also integrated with an email marketing platform to automatically add opt-ins to their email list.